“Rejoice! Fiero Formula is here.”
In the Fiero’s final year, Pontiac introduced the Formula. Following the Firebird’s lead, the Formula had most of the mechanical components of the top-of-the-line GT, but the look of the original Fiero coupe. The front and rear suspensions for all Fieros was also completely revised, and Bright Yellow was introduced as a mid-year color.
It is a canard of General Motors’ behavior that they discontinue a car as soon as they finally get it right. No more central example exists than the Pontiac Fiero. The Fiero came to market in 1984 with ridiculous expectations, partially driven by Pontiac and in part by how the public sees two-seat mid-engine cars. What had initially been designed as a somewhat sporty commuter car became a significant part of Pontiac’s We Build Excitement strategy.
The painful fact that the Fiero’s mechanical parts were from the low end of the General Motors parts bin soon became stunningly obvious. Citation and Chevette suspension parts were abundant, and the only available engine was the distinctly uninspiring 2.5 liter/151 ci Iron Duke inline four with fuel injection, featuring all of 92 bhp. Predictably, handling and acceleration did not meet expectations. Then, of course, the recalls came—four in all for the 1984 Fiero.
By 1988, Pontiac had gone a long way toward fixing some of the underlying issues. The 2.8 liter/173 ci V6 was made available in 1985, its 140 bhp and multi-port fuel injection both major upgrades. In 1986, the fastback GT body style was added, and a five-speed manual transmission became available for the V6, though only late in the model year. In 1987, the Iron Duke‘s horsepower increased by 6 bhp. Finally, in 1988, the suspension was completely revised (with some Lotus influence).
The Formula‘s standard powertrain was the L44 135 bhp 2.8 liter/173 ci V6 with multi-port fuel injection paired with a five-speed manual—a three-speed automatic ($490) was available. Road & Track recorded a 0-60 time of 8.0 seconds with the five-speed Formula. Mileage in a car with a 2,775-pound curb weight was 17 city/27 highway by the day’s standards (15/25 by today’s measures). With the Fiero’s small 11.9-gallon gas tank, range was between 215 and 235 miles with a 10% fuel reserve.
The Fiero Formula‘s base price was $10,999—approximately $31,000 in today’s dollars, which is about what a 2025 Mazda MX-5 Miata Sport goes for. Standard exterior and mechanical equipment included retracting halogen headlamps, a rear deck spoiler, a tuned dual-port performance exhaust, the WS6 performance suspension, rack-and-pinion steering, power 4-wheel disc brakes, and P205/60R15 front and P215/60R15 rear Goodyear Eagle GT+4 tires (both sizes still readily available) on 15-inch Diamond-Spoke aluminum wheels. Inside, reclining bucket seats, a Rally four-spoke steering wheel, a full-length console, side window defoggers, and a Delco ETR AM/FM stereo radio were included.
Options Groups, Individual Options, & Production Numbers
Pontiac offered three option groups with the Fiero Formula:
- Option Group I included tinted glass, a tilt steering wheel, and controlled cycle windshield wipers.
- Option Group II included everything in Option Group I, along with air conditioning, lamp group, a passenger visor vanity mirror, and cruise control.
- Option Group III ($1,516) included everything in Option Group II, along with power door locks and power windows.
Individual options included a removable sunroof, tinted glass ($120), air conditioning ($775), power windows ($234), controlled cycle windshield wipers ($55), a tilt steering wheel ($125), and an electric rear window defogger ($145). Two optional stereos were available, with the range-topper being the $272 UX1 Delco ETR AM stereo/FM stereo radio with a cassette player, a graphic equalizer, and a clock.
Pontiac sold 5,684 copies of the Fiero Formula in 1988. Both the coupe (13,910) and the GT ($6,849) sold more units, but the Formula did sell better than 1987’s SE.
The View From 2025
Fieros have a good club following and a reasonably strong presence in the Hemmings Motor News classifieds, on eBay Motors, and on Bring a Trailer. According to Hagerty’s valuation tools, a 1988 Fiero Formula in #1/Concours condition is $22,800, while a more common #3/Good condition car is $7,700.
Make mine Medium Red Metallic, please.
Other Fieros I have written about include the 1984 coupe and the 1986 GT coupe. Other late eighties Pontiacs include the 1987 Firebird Formula hatchback coupe, the 1987 Grand Prix coupe, the 1988 Grand Prix coupe, and the 1989 Pontiac 20th Anniversary Turbo Firebird Trans Am hatchback coupe.










